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About Me

I’ve been building websites for more than 10 years with a focus on helping small businesses and non-profits. My goal is to produce websites with eye-catching design that are easy for my clients to maintain, empowering them with the tools they need to market their own business. Much of what I do is educating my clients on best practices for connecting with their audience. The success of my clients is very important to me.

Elsie Gilmore - Tweed RidePioneer

After I begged them repeatedly, my parents bought me a TRS-80, one of the first computers available for personal consumption. With it, I learned to code while I was in elementary school. I started my first blog in 2002 using Yahoo’s free Geocities website service to manually create each entry. It was a labor of love motivated by my fondness for storytelling and my desire to assure my family I was still alive while traveling out of the country unaccompanied.

Diverse Perspective

I’ve done many interesting things in my life that give me a varied perspective on design and the world. I’ve visited the Louvre, met Tony and Cherie Blair, shared champagne with some Gottis in Rome, enjoyed an exhibit featuring Harry Connick, Jr. at the Tate Modern in London, stood with one foot in each hemisphere, been arrested in front of the White House with Daryl Hannah and seen the landscape of Ireland from a private helicopter – to name a few of my adventures.

Urban Living Enthusiast

One of my current pet projects is a blog called Urban Mayhem Project wherein I highlight my adventures in urban living, with an emphasis on my bicycle as transportation. In fact, you might see me around downtown St. Petersburg, Florida on my Brompton folding bicycle.


I founded, ran and sold these businesses:
True Green Studios – a boutique website design and development company in Sarasota, FL
Women With Moxie – a women’s business networking company with chapters in two states

Master of Environmental Law & Policy – summa cum laude – Vermont Law School
B.S. in Business Management – summa cum laude – Castleton University